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Marketing Manager

Businessfocus360 Pvt Ltd    Colombo • Full-time

Job Description

Marketing Manager

Key Responsibilities

  • Plan and manage paid campaigns across Meta, Google, TikTok, YouTube, and LinkedIn.
  • Monitor campaign performance, optimize ads, and improve ROAS and customer acquisition.
  • Manage digital marketing budgets and prepare performance reports.
  • Create engaging social media posts, advertisements, banners, flyers, and promotional content.
  • Develop short-form video content for Reels, TikTok, and YouTube Shorts.
  • Manage social media content calendars and community engagement.
  • Support product launches, promotional campaigns, events, and brand-building activities.
  • Collaborate with influencers, brand ambassadors, and corporate partners.
  • Work closely with the sales team to convert leads and improve customer engagement.

Qualification & Requirements

  • 3 - 5+ years of experience in Digital Marketing, Social Media Marketing, or Brand Management.(experience in fitness, wellness, sports performance, or healthcare is a strong plus).
  • Proven experience managing Meta Ads and Google Ads.
  • Proficiency in Canva, knowledge of Photoshop, Illustrator, Figma, Premiere Pro, or CapCut is an advantage.
  • Knowledge of Google Analytics, CRM, and email marketing platforms.
  • Strong copywriting, analytical, creative, and project management skills.
  • Experience in fitness, wellness, sports performance, or healthcare is an added advantage.
  • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field (or equivalent practical experience)
  • Attractive salary Package
  • Employment Type: Full-Time (On-Site)
  • Working Hours: 09 Hours Per day
  • Working Days: 06 Days Per Week
  • Location: Bambalapitiya