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SEO & LLM Optimization Specialist

EFutures   Colombo • Full-time

Job Description

SEO & LLM Optimization Specialist

  • Position: SEO & LLM Optimization Expert
  • Experience: Minimum 2+ years
  • Employment Type: Full time (Fixed Term Contract)

Role Overview

We are looking for an experienced SEO & LLM Optimization Expert who can drive search visibility across both traditional search engines and Al-driven platforms. The ideal candidate should possess strong expertise in Google SEO, optimization strategies for Large Language Models (LLMs), and hands-on experience managing LinkedIn marketing campaigns.

The candidate must have a proven track record of improving rankings and visibility and should be able to provide references, case studies, or portfolio examples demonstrating successful ranking results on Al/LLM platforms and search engines.

Key Responsibilities

Search Engine Optimization (SEO)

  • Develop and execute SEO strategies to improve organic rankings on Google and other search engines.
  • Conduct keyword research, competitor analysis, and content optimization.
  • Perform on-page, off-page, and technical SEO optimization.
  • Monitor and improve website performance, indexing, crawlability, and search visibility.
  • Track SEO performance using analytics tools and generate reports.

LLM / AI Search Optimization

  • Develop strategies to improve visibility and discoverability within Al-driven search experiences and LLM platforms.
  • Optimize content for Al-generated search and answer engines.
  • Implement content structures and strategies that increase citation and ranking potential across LLM ecosystems.
  • Stay updated with evolving Al search trends and optimization practices.
  • Measure and report on Al/LLM visibility performance.

LinkedIn Campaign Management

  • Plan, execute, and optimize LinkedIn marketing campaigns.
  • Create audience targeting strategies to increase engagement and lead generation.
  • Monitor campaign performance and improve ROI through data-driven decisions.
  • Manage sponsored content and LinkedIn advertising initiatives.

Requirements

  • Minimum 2+ years of hands-on experience in SEO and digital marketing.
  • Strong expertise in Google SEO (On-page, Off-page, Technical SEO).
  • Strong expertise in AI/LLM optimization strategies.
  • Experience in content optimization and analytics.
  • Experience managing LinkedIn campaigns.
  • Hands-on experience with Google Analytics, Google Search Console, Ahrefs/SEMrush/Moz, LinkedIn Campaign Manager, and AI/SEO tools.

Mandatory Qualifications

  • Ability to provide references, case studies, or portfolio evidence demonstrating successful Google ranking improvements.
  • Ability to provide references, case studies, or portfolio evidence demonstrating successful Al/LLM ranking or visibility outcomes.
  • Strong analytical and communication skills.
  • Ability to independently manage and execute optimization initiatives.