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applicant

Market Research & Business Analyst

Lanka Tech    Colombo • Full-time

Job Vacancy – Market Research & Business Analyst

Company: Lanka Tech

Location: Sri Lanka

Employment Type: Full-Time / Initial 3-Month Contract

Industry: Retail Technology / Restaurant POS Software

About the Opportunity

Lanka Tech is expanding its business in the Sri Lankan market. We are looking for a motivated and analytical Market Research & Business Analyst to conduct market research, identify business opportunities and help develop our market entry strategy.

The successful candidate will play an important role in understanding the Sri Lankan POS software market, researching competitors, identifying customer requirements and providing actionable business recommendations.

Key Responsibilities

  • Conduct comprehensive market research on the Sri Lankan POS software industry.
  • Identify and analyse competing POS software providers, their features, pricing and market positioning.
  • Research potential customers across retail shops, supermarkets, restaurants and cafes.
  • Conduct customer interviews, surveys and field research.
  • Identify customer requirements, market gaps and potential business opportunities.
  • Analyse competitor pricing, software features, hardware solutions and support services.
  • Prepare market comparison reports and business feasibility studies.
  • Recommend suitable pricing strategies and customer acquisition opportunities.
  • Prepare market forecasts and a 12-month business development plan.
  • Present research findings and recommendations to management.

Requirements

  • Diploma or Degree in Marketing, Business Management, Business Analytics, Economics or a related field.
  • 2–4 years of experience in market research, business analysis or a similar role. Fresh graduates with strong analytical and research capabilities may also apply.
  • Good knowledge of Microsoft Excel and PowerPoint.
  • Strong analytical, reporting and presentation skills.
  • Excellent communication and interpersonal skills.
  • Ability to conduct field visits and customer interviews.
  • Good command of English and Sinhala. Tamil language skills will be an added advantage.
  • Ability to work independently and meet research deadlines.

Added Advantages

  • Experience in POS, ERP, retail technology or restaurant technology.
  • Knowledge of the Sri Lankan retail and restaurant industries.
  • Experience in competitor benchmarking and pricing analysis.
  • Knowledge of Power BI or other data analysis tools.

What We Offer

  • Opportunity to contribute to the launch of a growing POS technology business in Sri Lanka.
  • Exposure to retail and restaurant technology markets.
  • Direct involvement in business strategy and market development.
  • Opportunity for professional growth and career advancement.
  • Attractive remuneration based on experience and capabilities.

How to Apply

Interested candidates are invited to submit their CV along with a brief description of their market research or business analysis experience.

Email: [email protected]

Subject: Application – Market Research & Business Analyst

Join Us and help shape the future of POS technology in Sri Lanka.