
Sales Executive
Job Description
About WAD
WAD (We Are Designers) is a design company in Colombo, Sri Lanka that builds brands, websites and digital products for clients in Sri Lanka and abroad. We design for the way people really use products, including interfaces in Sinhala, Tamil and English.
We are a small team where each person owns real work and sees the result. Both roles below report to the Chief of Operations and work closely with our design team.
- Location: Colombo office
- Website: wearedesigners.net
- Employment type: Full time
The sales executive brings paying clients to WAD: finding prospects, winning the business and onboarding each new client.
About the role
You own the path from first contact to a signed, onboarded client. You will find and contact prospects, run discovery calls, write proposals and close deals, then hand each client to our design team with a clear brief. We are looking for someone who enjoys outreach, follows up without being chased, and can explain design work in terms a business owner cares about.
Responsibilities
- Identify and research prospects in our target markets, and build and maintain your own pipeline.
- Reach out by email, LinkedIn, phone and referrals, and turn replies into meetings.
- Run discovery calls to understand the client's goals, budget and timeline.
- Prepare proposals and quotes with the design team, and negotiate and close deals.
- Onboard new clients: agreements, first payment, kickoff call and a clear handover to the design team.
- Keep the CRM current, with every lead, stage and next step recorded.
- Report weekly on pipeline, meetings booked, proposals sent and deals closed.
- Stay in touch with existing clients to spot repeat and referral work.
Requirements
- Proven experience in B2B sales, business development or agency sales, with a record of closing deals.
- Strong written and spoken English; Sinhala or Tamil is a plus.
- Comfortable with cold outreach and handling objections.
- Able to write a clear proposal and present it with confidence.
- Organized and self-driven, with a habit of following up.
- Familiarity with a CRM and standard tools such as email, calendar and spreadsheets.
Nice to have
- Experience selling design, branding, web or software services.
- An existing network of business owners or decision makers.
- Experience with international clients across time zones.
What success looks like
- In the first 10 days: you know our services, pricing and past work, and your pipeline is built.
- In the first 20 days: you are booking regular discovery calls and sending proposals.
- In the first 30 days: you have closed your first paying clients and onboarded them end to end.
How to apply
Email [email protected] or send a direct message on LinkedIn, and say which role you are applying for.
- Sales Executive: your CV and a short note on the biggest deal or client you have won.