Art Director - 2 Years Experienced

Job Description

Innovoo Solutions (Pvt) Ltd. is looking for a creative and detail-oriented Art Director with a minimum of 2 years of relevant experience to lead visual creative development and maintain high-quality design standards across digital marketing campaigns, social media content, and branding projects.

The ideal candidate should have strong graphic design expertise, excellent visual judgment, and the ability to develop original creative concepts, guide creative team members, and manage multiple client brands. The candidate should also be willing to contribute directly to design production and explore innovative creative techniques, including AI-powered tools.

Key Responsibilities

• Develop creative concepts and visual directions for social media, digital advertising, branding, and marketing campaigns.
• Establish unique visual styles and maintain brand consistency across multiple client accounts.
• Translate client requirements and marketing objectives into effective creative concepts.
• Review graphic designs and provide constructive feedback to maintain professional quality standards.
• Create or refine key visuals, campaign designs, and other important creative materials when required.
• Oversee the visual quality of content for Facebook, Instagram, LinkedIn, TikTok, and other digital platforms.
• Collaborate with social media managers to align creative outputs with monthly content calendars and campaign objectives.
• Develop concepts for promotional videos, reels, and digital advertisements.
• Guide video editors on visual storytelling, pacing, transitions, graphics, and presentation.
• Coordinate with designers, video editors, social media managers, and other team members to ensure timely delivery.
• Develop brand guidelines, design templates, and efficient creative workflows.
• Research design trends, competitor campaigns, and new creative techniques.
• Explore AI-powered tools for creative development and workflow improvement while maintaining originality and quality.
• Manage multiple projects, meet deadlines, and minimize avoidable revisions.

Requirements & Qualifications

• Minimum 2 years of experience in graphic design, art direction, or a related creative role.
• Diploma or degree in Graphic Design, Creative Multimedia, Advertising and Multimedia, Visual Communication, Digital Media, or a related field.
• Strong proficiency in Adobe Photoshop, Adobe Illustrator, and other relevant design tools.
• Excellent understanding of typography, colour theory, composition, layout, branding, and visual storytelling.
• Experience creating social media creatives, digital advertisements, and branding materials.
• Understanding of video production, motion graphics, and multimedia creative direction.
• Ability to develop original concepts and maintain distinct visual identities for different brands.
• Good communication, teamwork, leadership, and problem-solving skills.
• Strong attention to detail and the ability to provide clear, constructive creative feedback.
• Ability to manage multiple projects and deliver quality work within deadlines.
• Familiarity with AI-powered creative tools is an added advantage.
• A strong portfolio demonstrating graphic design, branding, social media campaigns, and creative concepts is essential.

What We Expect

• High-quality, modern, and professional creative output.
• Original concepts tailored to different client brands.
• Consistent visual quality across all creative deliverables.
• Effective coordination with the creative and marketing teams.
• Efficient workflows, fewer avoidable revisions, and timely project completion.
• Continuous improvement in creative standards and productivity.