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Marketing Executive

Company: Global Training Network Alliances external url   Location: Moratuwa • Job type: Full-time

Job Description

We’re looking for a creative and results-driven marketer with experience in software/product marketing and launching solutions to a global audience.

Key Responsibilities

  • Plan, develop, and execute comprehensive marketing strategies for software/ products.
  • Support the launch of new software and product features to local and international markets.
  • Manage and optimize digital marketing campaigns across social media, email, Google Ads, Linkedin, etc.
  • Create compelling and engaging content tailored for various platforms (blogs, social media, newsletters, ads, etc.).
  • Conduct market research and competitive analysis to identify opportunities and trends.
  • Work closely with cross-functional teams including tech, sales, and design to ensure cohesive and effective marketing efforts.
  • Track, analyze, and report on the performance of marketing campaigns to optimize ROI and make data-driven decisions.

Requirements & Experience

  • 2-3 years of experience in marketing, preferably within tech/software industry.
  • Proven track record in marketing new software/products to local and global audiences.
  • Solid understanding of digital marketing channels (LinkedIn, Google Ads, SEO, etc.)
  • Experience in creating and executing go-to-market strategies for software solutions.
  • Strong content creation, branding, and campaign management skills. Analytical mindset with the ability to interpret and leverage marketing data for strategic decisions.

If you are ready to make a global impact and drive growth through strategic marketing, apply now!

Job poster for Marketing Executive